FORMATION OF BEAUTY INDUSTRY IN ARMENIA REQUIRES FIVE YEARS

Arka News Agency, Armenia
June 26 2006

YEREVAN, June 26. /ARKA/. The formation of the beauty industry in
Armenia requires about five years, President of the Armenian Union
of Hairdressers and Cosmetologists, International Referee Marina
Arakelyan told a press conference in Yerevan.

According to her, this industry is just in the making in Armenia.

"Beauty shops are now opened in Armenia for hobby or business. I hope
that the situation will change in time, and this sphere will become
a business industry," she said.

According to Arakelyan, beauty shops must ensure a high quality of
services for this industry to develop, and professional producers of
cosmetics must be represented in Armenia.

She pointed out that the only representative of the world producers
of cosmetics in Armenia is the L’Oreal company. "There are no specific
obstacles to the development of beauty industry in Armenia.

What is needed is time," Arakelyan said.

In his turn, Head of the Department of Trade and Services, RA Ministry
of Trade and Economic Development, Gagik Kocharyan pointed out that
hairdressing and visagism is a relatively new industry in Armenia
that is dynamically developing. "The consumers have a wide selection
of quality and prices on this market," he said. G. Kocharyan added
that competition promotes professionalism.

The Armenian Union of Hairdressers and Cosmetologists was founded
in 1999. This allowed Armenia to join the World Organization of
Hairdressers founded in 1907 (headquarter in Paris).

The main goal of the Armenian Union is raising the professional level
of local specialists. The Union is closely cooperating with the renown
Russian stylist Sergey Zverev.

From: Emil Lazarian | Ararat NewsPress