REPUBLICANS LIKEN BARGAVACH HAYASTAN TO TRADE COMPANY

Lragir.am
21 July 06

"The general impression is that political marketing for the brand
of Bargavach Hayastan Party [Prosperous Armenia] is carried out,"
says Rep. Member of Parliament Armen Ashotyan, who commented on the
possibility of competition between the Republican and Prosperous
Armenia on July 21 at the Pastark Club. Armen Ashotyan compares
the activities of Prosperous Armenia to companies, which place
advertisements with slogans "coming soon".

"In terms of political marketing a similar PR step is taken," says
Armen Ashotyan, emphasizing that the names of the members of the
political team of this party are not known except Gagik Tsarukyan. "In
other words, there is no political visit card, there are no political
personages except Gagik Tsarukyan. The team is not introduced yet. In
other words, the political PR of this coming soon is carried out,
Prosperous Armenia coming soon, soon Prosperous Armenia will open,"
describes Armen Ashotyan. According to him, it is not clear how and
with what team this political party will fulfill its ambitions. Armen
Ashotyan thinks it is early to consider Prosperous Armenia a political
opponent of the Republican Party.