ADA TO EXPAND RANGE OF FOREIGN PARTNERS – MASS MEDIA OUTLETS
YEREVAN, DECEMBER 22, NOYAN TAPAN. It is envisaged that in 2008 the
Armenian Development Agency (ADA) will expand cooperation with famous
international mass media outlets, the director general of ADA Tigran
Davtian stated at the December 21 press conference.
According to him, in 2007 CNN and Euronews were partners of the ADA,
while next year the corporate magazine of Lufthansa airline, as well as
"US Today" and "Economist" will also cooperate with the agency. The ADA
will conduct negotiations on placing advertisements and information
about the Armenian economy in these magazines.
The director of ADA said that the expenses on preparation and
broadcasting of two commercials about Armenia on CNN and Euronews were
covered from the state budget, whereas it is envisaged to attract funds
of the private sector and donor organizations for financing such work
in the future.