PR FIRM CARL TERZIAN ASSOCIATES CELEBRATES 40 YEARS OF CONNECTING PEOPLE FROM FOR-PROFITS AND NONPROFITS ALIKE
Carl Terzian
PR-Inside.com (Pressemitteilung)
2009-07-01 23:42:48
Business
Carl Terzian Associates is celebrating 40 years in business as a
full-service boutique public relations firm in West Los Angeles
. Despite the ups and downs of the economy, Carl Terzian, the master
of business networking, continues his success in attracting clients
and expanding his database of nearly 10,000 business professionals
from the for-profit and nonprofit fields.
Chairman of Carl Terzian Associates, Terzian’s unique brand of
networking is the hallmark of his firm. Every day Terzian personally
selects and extends
invitations to a small number of varied business people, on behalf of
his clients, to attend roundtable breakfasts, lunches, or cocktail
gatherings. At least 800 events are held each year at posh hotels
and private clubs in Los Angeles, Orange County and San Francisco.
"Clients come to us because they know that networking is the most
effective method to obtain prospective clients, donors, supporters,
board members, and to find new job opportunities," says Terzian. "At
our functions, there is no pressure to buy anything, commit to any
cause, or do anything other than connect to a group of fellow business
professionals."
Terzian is passionate about giving back to the community and
helping others. Every networking event includes several nonprofit
guests. Each participant is asked to reveal some personal information
that is on what Terzian describes as "the back side of the business
card." This includes community involvement and volunteerism. It’s a
way of connecting with others on a different level, separate from
the business profile people are used to sharing. Terzian MCs each
gathering and describes his work as a "secular ministry."
Of Armenian parents, Terzian graduated Magna Cum Laude, Phi Beta Kappa,
Phi Kappa Phi, Senator-at-Large and Student Body President from the
University of Southern California in 1957 and thought about becoming
a Lutheran minister. Instead, he helped found Cal Lutheran University
in Thousand Oaks, California.
He has been honored by dozens of individuals and organizations
including Her Majesty the Queen of England, Congress, the California
Legislature, and by the City and County of Los Angeles. He regularly
gives motivational speeches around the country.
Prior to establishing his own firm in 1969, Terzian served as an
international goodwill ambassador for President Eisenhower and
Secretary of State John Foster Dulles. Terzian’s first client was
Norris Industries and helped launch the USC Norris Comprehensive Cancer
Center in downtown Los Angeles. His public relations firm operates
primarily on a handshake. After 40 years in PR and more than 4,500
clients, he still believes a person’s word is his or her bond.
Contact Information: Carl Terzian Associates 12400 Wilshire Blvd.,
Suite 200 Los Angeles, CA 90025 Contact Person: Jim Goyjer VR, Media
Phone: 310-207-3361 email: email Web: