VIVACELL-MTS GENERAL MANAGER RALPH YIRIKIAN VISITED LEBANON

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18:36:20 – 25/02/2010

VivaCell-MTS, a subsidiary of "Mobile TeleSystems" OJSC, informs that
the story of the Company’s hard path to success full of achievements
was revealed to the Lebanese Armenian high school and Haigazian
University students. VivaCell-MTS General Manager Ralph Yirikian
visited Lebanon as a completion of the "Business with a Mission"
project launched earlier last year that covered most of the Armenian
educational institutions, and met with the large youth base eager to
learn more about businesses in the motherland Armenia.

Being hosted at his brithplace was a good chance for VivaCell-MTS
General Manager Ralph Yirikian to share his experience of success.

"VivaCell-MTS has deserved the fame of Armenia’s leading mobile
operator. This was not an easy path to pass, but the willingness to
see the fruits of our labors would help overcome all the hardships. We
managed to succeed, because we chose the proper model of management,
we chose to never hesitate in our success and we were guided by the
understanding of the Corporate Responsibility towards our community. I
owe this to VivaCell-MTS family and my birthplace, because years
ago my notion of homeland and the decision to be useful to it were
formed here. We managed to success because we believed. I want to see
that very flame of faith in success burning in the eyes of the young
people sitting here today. Believe me, there is nothing more pleasant
than the feeling of achievement," VivaCell-MTS General Manager Ralph
Yirikian told the audience.

The meeting was informative and inspiring. The young people got a
clear notion of the abilities necessary for success and the aptitudes
of leadership. They also had a chance to get a closer look at the
story of success of Armenia’s leading mobile operator.

February 24th through 26th, in the frame of his meetings with the
Armenian community in Lebanon, and in addition to the Haigazian
University, VivaCell-MTS General Manager visited the following
educational institutions:

Mesrobian High School (Bourj Hammoud) Armenian Catholic School Kevork
Harboyan High School (Zalka) Armenian Catholic School St. Hripsimiantz
High School (Fanar) Armenian Catholic School Armenian Evangelical High
School (Beirut) Armenian Central Evangelical High School (Ashrafieh)
Shamelian Tatigian High School (Bourj Hammoud) Armenian Evangelical
School Yeghishe Manougian High School (Dbaye) Armenian national
college Sophia Hagopian High School (Bourj Hammoud) Armenian national
college Daruhi-Hovaguimian High School (Jesr El Basha) AGBU School
Hayg Arslanian Djemaran (Mezher) Hamazkayin School

A draw was organized for the students of those educational
institutions. 6 winners of the draw have got an opportunity to visit
Armenia and engage in a walk through the cultural-historical sites of
Armenia. VivaCell-MTS will fully cover all travel and stay expenses
of the students in Armenia. Dedicated VivaCell-MTS employees will
introduce their peers from Diaspora to life in Armenia. VivaCell-MTS
believes that the trip will provide the students from the Diaspora a
unique opportunity to meet with diverse group of the populations. For
these students, the trip is expected to become one of the highlights
of their student years and one of the most memorable events in their
entire life.

"Any Armenian all around the world has now a family back home with
VivaCell-MTS opening all doors to make our compatriots even prouder
of their homeland. Our achievement is dedicated to each and every
Armenian no matter where he/she is," added Ralph Yirikian.