PHOTO: REUTERS/DADO RUVIC
Facebook said on Wednesday that “Reactions”, an extension of the “Like” button, has now been rolled out worldwide, according to Reuters.
The social network launched a pilot of “Reactions” – which allows users to select from seven emotions including “Angry”, “Sad” and “Wow” – in Ireland and Spain in October.
“We will initially use any Reaction similar to a Like to infer that you want to see more of that type of content,” Facebook said in separate blog post.
The company said that over time it hoped to learn how different “Reactions” should be weighted differently by the Facebook News Feed to customize it for individual users.