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    Categories: 2019

4,000 Attend USC Innovate Armenia Program

For Immediate Release




USC INSTITUTE OF ARMENIAN STUDIES
University of Southern California
Los Angeles, California, USA
Contact: Syuzanna Petrosyan, Associate Director
Armenian@usc.edu | 213.821.3943


4,000 Attend USC Innovate Armenia Program

INNOVATE ARMENIA - the festival of ideas and innovation - took place at the 
University of Southern California (USC) on May 18, 2019. Organized by the USC 
Institute of Armenian Studies, the program featured fifty participants, from 
six countries, and nearly 4,000 attendees. This is the fourth time in five 
years that this unique event has been staged by the Institute.

“Innovate Armenia is an inclusive, fun, provocative platform that tackles the 
greatest challenge of any homeland-diaspora relationship: how to better 
understand each other. Following the critical, radical changes in Armenia’s 
politics last year, a discussion of policy remains crucially needed both in 
Armenia and in the Diaspora. This was a part of that discussion. The rest – 
music, beer, coffee, storytelling, chess – that’s all an authentic but light 
reminder of who we are and who we can be,” said Salpi Ghazarian, director of 
the Institute. 

The day-long festival had multiple intersecting parts.

In the morning, scholars inside the USC Bovard Auditorium delved into topics of 
identity and memory. George Aghjayan’s Genealogy as Identity, Heghnar 
Watenpaugh’s The Tangible Past, Mehmet Fatih Uslu’s Identity: It’s Complicated, 
Matthew Karanian’s Landscapes of Memory, and Avedis Hadjian’s How to Forget all 
explored identity as a changing and shifting force, and memory in regards to 
cultural heritage, genocide, and land. 

At noon, Element Band, in collaboration with the Institute, presented a 
different type of musical performance, entitled “SOUND STORIES: The Songs You 
Know, with the Stories You Don’t Know.” 

Following the musical production, government officials from Armenia, 
policymakers, and scholars from around the world tackled the most urgent issues 
facing the Armenian nation. 
Armenia’s Prime Minister Nikol Pashinyan addressed the standing-room only 
audience by Skype. 

Secretary of Armenia’s Security Council Armen Grigoryan, Deputy Foreign 
Minister of Karabakh Armine Aleksanyan, Former Prime Minister Vache Gabrielyan, 
Deputy Minister of Nature Protection Irina Ghaplanyan, Deputy Minister of 
Education Arevik Anapiosyan, Minister of Healthcare Arsen Torosyan spoke about 
security, policy, statehood, the environment, and the economy. 

Zaré Baghdasarian, Chairman and CEO of Avata Intelligence, spoke as part of a 
panel on Armenia’s IT policy choices. Having also participated at Innovate 
Armenia in 2015, Baghdasarian commented on the diversity of the event as well 
as how it had grown in popularity over the past four years. “I see people that 
I know from different corners that are showing interest, they are coming to see 
what is happening. The crowd has definitely grown, it is much bigger, has more 
diversity, which is what you need to be able to pay attention to innovation and 
growth in Armenia.”

With a diverse array of topics ranging from education to healthcare to 
questions concerning the diaspora, Bovard auditorium was abound in intellectual 
spark that extended into the many organizations represented outdoors. This 
year’s participating exhibitors included the Armenian Tree Project, Caucasus 
Research and Resource Center (CRRC), CivilNet.am, The HALO Trust, The Hrant 
Dink Foundation, The IMAGINE Center for Conflict Transformation, and VLUME.

Innovate Armenia attendees had the chance to speak to representatives of these 
organizations, learn about their work, ask questions, and foster potential 
relationships. One of these exhibitors, Haig Norian from VLUME, a technology 
company that seeks to inspire generations through reading and storytelling, 
reflected on the event. “It’s a fantastic event that brings all these new ideas 
together. A major problem in the Armenian community is that ideas tend to 
stagnate, but events like this give us the ability to rejuvenate ourselves and 
to come together. To bounce ideas off of each other and to keep things fresh.” 

Another exhibitor that made its way from Armenia was CivilNet.am, an online 
platform featuring news-based, research-based, and data-driven video reports 
and articles, led by young citizen journalists practicing advocacy journalism. 
The CivilNet team not only presented their work but also documented the program 
on location and via a LIVE broadcast of the auditorium talks with simultaneous 
Armenian translation. 

Chess games featuring local Armenian chess masters, craft beer from Armenia and 
Los Angeles, coffee tastings from Kavat and Henry’s House of Coffee, were all 
part of the outdoor programming. Journalist Liana Aghajanian held podcast 
recording sessions entitled Dialects of Coffee, where attendees were asked to 
share their noteworthy memories related to the drink.  

A full day of music was provided by three groups. Garabala, whose members play 
a combination of folk, jazz, and tzigane music, came from Beirut. The Nur Qanon 
Ensemble consisting of three young girls and their instructor, presented what 
can be done with a diatonic stringed zither known as “qanon,” a traditional 
instrument dating back to the 10th century. The great oudist and master 
musician Richard Hagopian and his Family Quartet rounded out the eclectic stage.

Innovate Armenia is part of the Institute’s larger mission to bring academics 
and their work to policymakers and the community at large. The enthusiastic 
response from the university and the Southern California community is a 
testament to the Institute’s mission. This September, the USC Institute of 
Armenian Studies will celebrate its 15th anniversary, marking years of impact 
and growth, but looking forward to establish a solid foundation for the next 15 
years. The 15th anniversary gala will take place in Los Angeles on September 
29.     

About the Institute

Established in 2005, the USC Institute of Armenian Studies supports 
multidisciplinary scholarship to re-define, explore and study the complex 
issues that make up the contemporary Armenian experience—from post-genocide to 
the developing Republic of Armenia to the evolving diaspora. The institute 
encourages research, publications and public service, and promotes links among 
the global academic and Armenian communities.

For inquiries, write to Armenian@usc.edu or call 213.821.3943.
















Emil Lazarian: “I should like to see any power of the world destroy this race, this small tribe of unimportant people, whose wars have all been fought and lost, whose structures have crumbled, literature is unread, music is unheard, and prayers are no more answered. Go ahead, destroy Armenia . See if you can do it. Send them into the desert without bread or water. Burn their homes and churches. Then see if they will not laugh, sing and pray again. For when two of them meet anywhere in the world, see if they will not create a New Armenia.” - WS