Armenia’s EasyDMARC secures $2.3 million in seed round, cybercriminals weep


Aug 9 2022


Corporate email infrastructures are often the first port of call for cybercriminals. Armenia's EasyDMARC is making that port all the harder to reach.

“It was the best of times, it was the worst of times.” If he were still with us today, I’d wager that Mr. Dickens would have included ‘email’ somewhere in the famous words that follow this opening paragraph found in 'A Tale of Two Cities'.

For all the benefits ‘le courriel’ offers, it’s also the bedrock of cybercriminal activity. While only 2.9% of employees may actually click on a phishing link, when you consider the 300+ billion emails sent daily, that's still a staggering statistic. 

Aiming to stay one step ahead of these bad actors is Armenian-founded EasyDMARC, which has raised $2.3 million in a seed funding round led by the CEE, CIS, and Baltics region specialist Acrobator Ventures. The fresh filling of the inbox is expected to aid the company in expanding its global reach as it continues to develop more headache-inducing problems for cyber criminals and better sleeping patterns for IT managers.

At its core, EasyDMARC is the first line of defense for corporate email infrastructures. The cloud-based system specifically monitors any and all email-based threats including phishing, spoofing, and spam, and puts a halt to any financial, data, and ultimately, customer loss.

Like many a startup, EasyDMARC’s genesis can be found in personal experience. While working as an information security consultant back in 2016, Co-founder and CEO Gerasim Hovhannisyan, was brought in to investigate a severe email phishing attack that resulted in a financial fleecing of his client. While a number of DMARC protocol solutions were readily available, London's Red Sift, specifically its OnDMARC product, for example, Hovhannisyan concluded they were all a bit too complex for the "average" business to implement.

And thus, the Easy in EasyDMARC.

According to the company, since 2017 it has prevented over 82 million cybersecurity attacks, is currently analysing more than 9 billion data points per month, and is trusted by the likes of Ferrari, Panasonic, the Tel Aviv Stock Exchange, SimilarWeb, and 30,000+ other institutions in over 130 countries around the globe.

“Cyberattacks have an increasing toll on our lives privately, commercially, and at the government level,” commented Acrobator Ventures’ Joachim Laqueur. “With over 300 billion emails sent every day, email is the most exposed security lapse. DMARC puts a layer of security in place but is hard to implement well. Growing at almost 3x the market growth rate, this team from Armenia is doing something special.”

In addition to Acrobator Ventures lead, EasyDMARC’s $2.3 million seed round saw the participation of Formula VC. The company is also backed by Crosspring at the pre-seed level.

https://tech.eu/2022/08/09/armenia-s-easydmarc-secures-2-3-million-in-seed-round-cybercriminals-weep/