SCECP found no violations in Gyumri Beer’s TV commercial
20.06.2009 17:02 GMT+04:00
/PanARMENIAN.Net/ State Committee for Economic Competition Protection
terminated administrative proceedings for Gyumri Beer’s TV commercial
created by Triada Studio. Earlier the Committee received an
application to discuss possible violations in TV commercial
specified. According to SCECP Press Service, the commercial portrays
an animated crab, dragging Guymri beer bottle to the first place of
the podium. Thus, according to the application, the consumers are
given false idea of Armenian beer manufacturers’ market rating.
Upon TV commercial’s examination, SCECP concluded it holds no display
of unfair competition and cannot mislead either business entities or
society as to Gyumri Beer’s activities or the products it offers.
Based on the facts above the Committee terminated administrative
proceedings for Gyumri Beer TV commercial.